MULTI-COLOR

COMMITTED TO CONSUMER
DRIVEN LABEL INNOVATION

Through our commitment to innovation and continuous improvement, we are constantly investing in new technologies, materials and processes to ensure we remain at the forefront of our industry, pioneering new standards for premium labels. From raw materials to finished goods, our in-house Research & Development team has a focused effort on new product development and new market innovations that help build brands and drive sales.

 

SUBSTRATES

MCC offers a full assortment of raw material substrates through the world’s leading raw material suppliers across all of the main decoration technologies available today; Avery, UPM Raflatac, FLEXcon, Bonset, SKC, Klockner, Yupo, and many others. As a proven global leader in decorative label solutions, MCC is also a market leader in advancing the use of more sustainable materials like thin films for pressure sensitive and down gauge materials for shrink sleeves.

The following are highlights of some of the more unique and exclusive materials available today;

 

Killer White Substrate Innovation Label

Killer White™
Combining whiteness, brightness and brilliant ice bucket performance, Killer White™ is the proven uncoated paper of choice, delivering the tactile and visual appeal of uncoated paper without compromise. Killer White™ is covered by one or more of the following patents: US 8,790,759, US 9,202, 392, US 9,561,640, and EP 1618543. 

Enviro Label Substrate

Enviro Label™
MCC's Enviro Label™ is the environmental choice in self adhesive label paper stocks. Developed specifically for the wine industry, Enviro Label™ is the first 100% recycled uncoated label stock that equals the whiteness and visual appeal of traditional uncoated papers. Produced from 100% recycled certified pulp, the chlorine free face stock is laminated onto fully recyclable PET liner, eliminating by-product waste.

Prestige Plus

Prestige Plus™
For First Class presentation and label impact, Prestige Plus™ is the ideal paper for premium wine brands wishing to express that extra degree of visual, aesthetic and prestigious consumer appeal. With a bulk and thickness more than double that of traditional papers, Prestige Plus™ is the flagship of MCC's premium papers.

 
MARBLE substrate Market Innovation

MARBLE
With the matt texture of uncoated paper, this exclusive synthetic substrate delivers an impenetrable moisture barrier, with the unique ability to be grained and embossed. Waterproof, tactile and dimensional; Marble™ delivers total performance with aesthetic appeal.

TEXTURED MATERIALS (LEATHER) Market Innovation

TEXTURED MATERIALS (LEATHER)
To truly standout on a crowded shelf, we have brought several unique substrate materials to market; metallic, wood, leather, fabric, velvet, etc… which one reinforces your brand equity?

TEXTURED MATERIALS (WOOD) Market Innovation

TEXTURED MATERIALS (WOOD)
To truly standout on a crowded shelf, we have brought several unique substrate materials to market; metallic, wood, leather, fabric, velvet, etc… which one reinforces your brand equity?

EXTENDED CONTENT

Customers have the option to fit more information into less space with this solution. As regulatory requirements and product complexity evolve, the need to provide more information is critical. Utilize the added space for: additional languages, cross-selling, instructions, regulatory/legal information, safety information, social media presence, marketing copy, branding graphics, ingredients, or security features.

Extended Content Labels come in multi ply forms; 2, 3, 5,7, + all the way through to booklet forms. Extended Content also available in multiple decoration platforms beyond PSL; 2-ply CSL, 2-ply IML. We even offer Invisible 2D barcodes for small packages (i.e. cosmetics) to allow for traceability when space is truly at a premium to ensure quality & service.

EXTENDED CONTENT LABELS Multi-Color Market Innovation

EXTENDED CONTENT LABELS™
A unique product that addresses the need for heavy content information, lengthy data and detailed instructions. ECL completely replaces the need for additional packaging. Available in multiple pages 2, 3, 5, 7. ++

Booklet Label  Multi-Color Market Innovation

Booklet Label
When extended content is not enough space, we also offer booklet and catalogs content offerings to meet all of your regulatory requirements.

2-Ply Multi-Color Market Innovation

2-Ply Cut & Stack
When CSL customers need to provide addition information, be it language or regulatory requirements, this unique offering provides the solution without having to change decoration technologies or add additional labels after the fact.

 
 Multi-Color Market Innovation

INVISIBLE 2D BARCODES
Data matrix codes are essential for certain products due to their tracking and tracing abilities. However, they are often considered a necessary evil to Brand and Design Managers due to the disruption they cause to design aesthetics. This new innovation is printed with UV fluorescent inks that are invisible to the human eye. This solution provides a fully functional data matrix code, but without the aesthetic compromise.

Multi-Color Market Innovation

2-Ply In-Mold Label
When IML customers need to provide addition information, be it language or regulatory requirements, this unique offering provides the solution without having to change out decoration technologies or add additional labels after the fact.

 

BRAND SECURITY

MCC offers a full complement of Security Features from Overt to Forensic. Every security proposal is specifically designed to respond to brands’ requirements which makes our solutions extremely robust as it follows the value documents principle incorporating several items. MCC integrates security features through design, substrates, printing and detection devices.

 

OVERT

Multi-Color Market Innovation

Holo-OVI
A pattern containing the micro-text “original” is invisible when the label is looked at a front view. At a view angle of 90°, the pattern appears while the background is turning to a bright violet.

Hologram Multi-Color Market Innovation

Hologram 
These unique, secure and decorative features produce finished products with tremendous eye appeal, creating a unique and attractive complement to your label design.  Also effective as a security feature, holograms optical properties diffract light and create virtual 3D effects that are impossible to copy without specialized equipment and technology.

Multi-Color Market Innovation

Theme Park Wristband 
A theme park wristband is provided to visitors as identification of a valid ticket. To help reduce counterfeiting, we incorporated overt security features in thermochromic ink, irreversible coin reactive ink and holographic strips.

 
Microstructure Multi-Color Market Innovation

Microstructure
The insertion of micro text or illustration only visible with the required security device.

Destructible Substrates (anti-tampering)

Destructible Substrates (anti-tampering)
As stated, substrate is produced not to come off without leaving evidence of destruction thereby voiding out any statement or claim.

Moiré Effects

Moiré Effects
Moiré effect is a visual perception that occurs when viewing a set of lines or dots that is superimposed on another set of lines or dots, where the sets differ in relative size, angle, or spacing.

 
Diffractive Optically Variable Image

Diffractive Optically Variable Image
An optical variable device or optically variable device (OVD) is an iridescent image that exhibits various optical effects such as movement or color changes.

3D Imaging

3D Imaging
3D imaging is a process to render a three-dimensional image on a two-dimensional surface by creating the optical illusion of depth

 

 

SEMI-COVERT

Colorless UV printing
Using an extremely complex and patented framework, we are able to print full color images using UV colourless/invisible inks. The printed image remains invisible under any visible illuminations such as daylight but reveals when exposed under a UV lamp.

RFID Security Solutions Multi-Color Market Innovation

RFID Security Solutions
RFID tags are used for product traceability, anti-theft and anti-counterfeiting security solutions. The main advantages in using this technology as opposed to bar-coding and magnetic bands are that no physical contact is needed and the tags are hidden behind the label, thus no space being taken from the label area.

Secured QR codes Multi-Color Market Innovation

Secured QR codes (digital solution/combination)
Security QR Codes (SQRC). SQRC is a new kind of QR code that has public and private data that can be read by a QR reader such as a smart phone. The public data can be read by any reader such as a smart phone much like a normal QR code. The private data is encoded with a password that can unlock the information. A proprietary scanner is needed to scan the password and reveal the encrypted data. The password can be changed as needed.

 
UV Imaging Multi-Color Market Innovation

UV Imaging
Security Features for Printed materials whereby the use of invisible ultraviolet ink that produces an image that is only visible under an ultraviolet or black light.

Latent Image Multi-Color Market Innovation

Latent Image
A latent image is an invisible image produced by the exposure to light of a photosensitive material such as photographic film. When photographic film is developed, the area that was exposed darkens and forms a visible image.

Multi-Color Market Innovation

Hidden Text
Text is hidden away in the base of the label and only becomes visible at the point where the seal or security is breached.

 

 

COVERT

Multi-Color Market Innovation

Hologram 
These unique, secure and decorative features produce finished products with tremendous eye appeal, creating a unique and attractive complement to your label design.  Also effective as a security feature, holograms optical properties diffract light and create virtual 3D effects that are impossible to copy without specialized equipment and technology.

Multi-Color Market Innovation

DNA SmartMark™
Developed in conjunction with one of the world’s leading DNA specialists, Multi-Color’s DNA SmartMark™ is the ultimate in biological anti-counterfeiting and brand security. Printed onto a designated area of your label, the ability to read the coded spectral signature allows for product verification and tracking.

High security Inks (combination) Multi-Color Market Innovation

High security Inks (combination)
Security inks are dedicated exclusively to security applications such as banknotes, official identity documents (passports, identity cards, birth certificates, etc.), postage stamps, tax banderoles, security labels and product markings. Security inks are formulated in relation to their specific security functions aiming at different categories of target users and varied authentication means.

 
Invisible marking with visible regular ink Multi-Color Market Innovation

Invisible marking with visible regular ink
Invisible Ink that produces an image that is only visible under ultraviolet or black light.

Multi-Color Market Innovation

Nano invisible patterns
Invisible nanometer size particles that make up a specific pattern use for authentication or tamper prevention that is only visible through a specific measuring device.

 

 

FORENSIC

Multi-Color Market Innovation

Secure Art®
This unique artwork management system provides a “chain of custody” workflow from client to print, with the support of comprehensive client asset libraries, workflow history, multiple authority and approval dynamics, systemized scheduling with optimized efficiencies.

 

Taggants (DNA) Multi-Color Market Innovation

Taggants (DNA)
Taggents Tiny tracers in the inks or base materials that can be traced and used to authenticate the document with a reader.

Micro Glitter Multi-Color Market Innovation

Micro Glitter
Micro glitter particles used to develop unique patterns.

 

PROMOTIONAL

 

Multi-Color Market Innovation

Wine Find™
The silent salesperson selling 24 hours per day, Wine Find™ is the most cost effective promotional and brand building tool available. Research shows that over 50% of wine consumption involves a new wine experience. Enjoying new wine is one thing; remembering their details at the next purchase opportunity is another. Wine Find™ solves that problem with its removable reminder panel that turns your label into a silent salesperson.

Multi-Color Market Innovation

Scratch and Sniff Labels
Labels that carry a printed scent draw consumers to interact with your packaging. For a unique multi-sensory experience, scratch and sniff labels give your customers the luxury of testing out the scent of the product before purchase. Give your customers the opportunity to be captivated by your product’s fragrance when it matters- at shelf.

Multi-Color Market Innovation

Promo Note™
MCC’s Promo Note™ delivers a simple solution to on bottle promotional communications for greatest impact and ease of use. Low cost, applied on line and positioned for maximum attention, MCC’s Promo Note™ is an effective tool for seasonal and promotional communications.

 
Multi-Color Market Innovation

Reverse Printed REFPET
Promotional vehicle where alphanumeric codes and/or phrases can be applied to the interior wall of the HTL label where its hidden by the content of the CSD bottle until consumed. Ideal game piece.

Neck Hanger Multi-Color Market Innovation

Neck Hanger
Neck hangers can be placed anywhere on the product package. They make it possible to fully use all the space available on the bottle.

IRC Multi-Color Market Innovation

IRC/Instant Redeemable Coupon
Instant redeemable coupons play an integral part in promotional sales, as they have the highest redemption rate of all coupon types. These coupons motivate impulse purchases, and offset the perception of price increases for your product. Cross-promote your products, or encourage new product trial with this great label solution.

 
Peel n Reveal Multi-Color Market Innovation

Peel-n-Reveal™
Label provides the perfect solution to your on-trade marketing challenges. The key to its success is the simplicity. Tapping into the ever present urge to peel off the label, the Peel N Reveal™ technology encourages your consumer to peel so that the message printed on the backside can be revealed! This unique technology was quickly adopted by MillerCoors to improve promotional sales on a regional basis.

Perfect Serve Multi-Color Market Innovation

Perfect Serve™
To assist the consumer in maximum enjoyment of wine, Perfect Serve™ will indicate when your wine is at the perfect temperature to deliver flavor and enjoyment as the winemaker intended. Using specially developed three phase thermochromatic inks, the label graphic will communicate if the wine is too warm, too cold or - Perfect

 
 

METALLICS

 

Bronze Stardust Multi-Color Market Innovation

Bronze Stardust™
Tradition and technology combine to deliver stunning effects through the use of Bronze Stardust™. Combining the tradition of Bronze with the latest in printing technology, a multitude of bronze shades, variable densities and any base colour, Bronze Stardust™ offers almost limitless creative potential.  

Molten Foil Multi-Color Market Innovation

Molten Foil™
We're Taking foil to new heights, Molten Foil™ delivers stunning metallic effects with a tactile impact on clear, gloss and matte stocks. The exceptional relief of Molten Foil™ catches the light from every angle, maximizing shelf stand out and consumer appeal.

Foil Art Multi-Color Market Innovation

Foil Art™
Delivering beauty, style and security, Foil Art™ is capable of reproducing the finest and most intricate details, to enhance your label's design, appeal and uniqueness. Etched with a customized image, the light catching effects of foil art create an illusion of light and motion for eye catching impact, and the intricate detail offers brand security applications.

 
Metal Labels Multi-Color Market Innovation

Metal Labels 
Classical, distinctive and premium, Multi-Color’s Metal Labels are a solid investment in premium packaging. Embossing has never been more pronounced than on the thick aluminum substrate. Unlike traditional tin or pewter labels, Multi-Color’s Metal Labels are supplied on web for standard bottling line application.

Heavy Metal labels Multi-Color Market Innovation

Heavy Metal 
Expressing prestige and first class quality, this dense and malleable material is ideally suited to communicate a strong brand message and statement of value. The ductile nature of Heavy Metal delivers stunning emboss detail, and can be printed to achieve a range of effects and colors. For a definitive statement of premium exclusivity, Heavy Metal is the substrate to create a stunning adornment to your bottle.

 
 

EMBELLISHMENTS/EFFECTS

 

Multi-Color Market Innovation

Embossing
Bringing labels to life, embossing delivers the third dimension in label embellishments. Embossing to varying levels achieves dimensional depth, appearance and detail, achieving multilevel sculptured images limited only by the scope of your imagination.

Cold/Hot Foil Multi-Color Market Innovation

Cold/hot Foil 
MCC provides our customers a heightened level of possibilities with the addition of foils. Our labels can be produced with a multitude of foils ranging from silvers to various holographic patterns; all of which can be overprinted with inks and varnishes to further enhance designs.

 High Build Varnish Multi-Color Market Innovation

HIGH BUILD VARNISH
A new innovation in screen printing technology, Super High Build adds a third dimension to your label through its stunning visual and tactile presence. See the difference, feel the difference and maximise your brands impact with Super High Build.

 
EtchedFex Multi-Color Market Innovation

EtchedFX™
An embellishment capability that produces both visual and tactile qualities. Great for bringing a premium appearance to your brand through brilliance, brightness, and eye-catching reflectance. EtchedFX™ offers emboss and deboss combination which encourages touch at shelf, increasing impulse purchases.

Multi-Color Market Innovation

Heighten Tactile Effect
The heighten tactile effect is printed using DW screen mesh where ceramic SLG E-spheres is added to create a coarse texture when you run your finger over it.

Glitter Multi-Color Market Innovation

Glitter
Applied glitter particles within the ink is used to create holiday and seasonal aesthetics.

 
Multi-Color Market Innovation

Special Die Cuts
Custom die cutting shapes to reinforce brand equity

Multi-Color Market Innovation

Digital Braille
Digital Braille utilizes electronic dot count ensuring the security of image and can accommodate up to a 300 micron dot height. It is applied to paper or synthetic materials and to standard, peel n’ reveal or booklet labels at low- or high-volume quantities.

 
 

PROCESS & TECHNOLOGY

 

HEAT TRANSFER LABELS

Multi-Color Market Innovation

High Opacity White HTL
High opacity white in Heat Transfer is achieved through a combination of specialty inks and gravure cylinder engraving techniques. With this process, our heat transfer white is as brilliant as the white used on an opaque in-mold or pressure sensitive label.

Multi-Color Market Innovation

Clear Advantage® - REVERSE PRINT REFPET
Heat Transfer label is the first of its kind for the HTL Ref PET technology. The label has a message inside that shows up as the bottle empties reminding the customer to return it.

Flaemless HTL Multi-Color Market Innovation

FLAMELESS HTL
This innovation significantly reduces the machine space and capital requirements of standard HTL technology. It also simultaneously improves atmospheric conditions and safety concerns by eliminating conveyors and open flames. Where space is a constraint, and safety is a concern, and capital costs are considered pivotal…flameless HTL is your solutions!

 
DNV Multi-Color Market Innovation

Selective Design Release
This highly sustainable improvement eliminates the excess wax transfer typically noticed in standard HTL, creating a cleaner more perfect “no label” look. It also eliminates historic “wax build up” on transfer application machinery, improving cleanliness, efficiency and safety.

FLEXO Multi-Color Market Innovation

FLEXO HTL
For small production runs, heat transfer labels printed flexo are now available, eliminating expensive roto tooling.

 
 

 

PRESSURE SENSITIVE LABELS

PSL Multi-Color Market Innovation

Resealable PSL
Allows consumers to open and reseal the package through the primary label.

Linerless PSL

Linerless PSL
Pressure-sensitive labels that have no support from a release liner

 

 

SHRINK SLEEVE LABELS

Multi-Color Market Innovation

Shrink Sleeve Decorated Caps®
Attract shoppers' attention and open up a new area on a container for graphics. Multi-Color developed the world's first shrink sleeve decorated cap for Tide with Febreze and has received numerous shrink sleeve label awards for innovation as well as excellence in graphic reproduction.

Multi-Color Market Innovation

Cold Foil SSL
Application of cold foil enhancements to offer that “bling” element to shrink sleeve.

 

 

CUT & STACK LABELS

Multi-Color Market Innovation

HOT FOIL
Through a complex series of special materials, die cutting, screens, and hot foil stamping the team was able to deliver a one of a kind label of a see through porthole with a cartoon fish swimming through it creating a 2 dimensional visual for the consumer.

Multi-Color Market Innovation

2-Ply Cut & Stack
When CSL customers need to provide addition information, be it language or regulatory requirements, this unique offering provides the solution without having to change decoration technologies or add additional labels after the fact.

Multi-Color Market Innovation

Registered Embossing/Debossing
Bringing labels to life, embossing delivers the third dimension in label embellishments. Embossing to varying levels achieves dimensional depth, appearance and detail, achieving multilevel sculptured images limited only by the scope of your imagination.

 

 

IN-MOLD LABELS

Cold Foil Multi-Color Market Innovation

Cold Foil In-Mold Label 
MCC provides our customers a heightened level of possibilities with the addition of foils to in-mold labels. Our labels can be produced with a multitude of foils ranging from silvers to various holographic patterns; all of which can be overprinted with inks and varnishes to further enhance designs. MCC's in-mold labels with foil provide an ultra-premium look that is sure to stand out on shelf.

2-Ply Multi-Color Market Innovation

2-Ply In-Mold Label
When IML customers need to provide addition information, be it language or regulatory requirements, this unique offering provides the solution without having to change out decoration technologies or add additional labels after the fact.

IML Multi-Color Market Innovation

Injection IML
In-mold labels work well in either injection or blow molded applications, providing the ultimate “no-label” look even on unique container shapes. These labels provide superior graphic reproduction, with a high degree of product security because of the lack of delamination

STAY CONNECTED

 

Mulit-Color Logo

+1 513 381 1480
Contact Us marketing@mcclabel.com

Mulit-Color Logo

+1 513 381 1480
Contact Us marketing@mcclabel.com

 

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