Sustainability first
Autoland uses 100 percent recyclable PET bottles filled with ingredients that are at least 95.5 percent biodegradable for their NATURAL car care cleaning product line. They want to minimize the negative footprint on the environment, with a commitment of putting the natural environment first. They were only missing one thing to achieve a 100 percent, fully recycling package – a recyclable label.
A sustainable match
Autoland searched for a label provider with the same amount of passion and dedication that they have towards sustainability. They were introduced to MCC and our sustainability vision. At MCC, we CARE about a better tomorrow, today. CARE stands for Collaborate, Act, Resolve and Engage. We continuously strive for sustainable development that provides shared value and helps build a brighter future for all. With visions and goals aligned, it was time to create a sustainable label solution for Autoland.
Digital and sustainable label
MCC utilized their digital printing capabilities to provide a digital pressure sensitive label printed on PET material. The PET material allows for the label to be 100 percent recyclable. They now have a 100 percent, fully recyclable packaging for their car care product line, solidifying their commitment and vision on sustainability.
