La Colombe Adopts Folding Cartons to Go Larger Format
La Colombe Draft Latte was invented in 2016 as a packaged good. The brand has been sold as a single serve 9 ounce offering over five years throughout the United States in stores such as Whole Foods, Target and Walmart. It was in2020 when the brand had the opportunity to go larger format into the wholesalers. To take Draft Latte into Costco was something they couldn’t miss, so they needed a 12-pack solution that was prominent in store.