The name speaks for itself: DoubleSided IML is an IML label printed on both sides.
As the label has double the printing space, it offers a great solution for the European labeling law, which requires food packaging labels to contain detailed information. It also provides a lot of exciting marketing opportunities:
- Surprise your consumer with recipes or information about the origin of your product
- Provide an incentive for visiting your website or social media
- Invite consumers to participate in a competition
- Engage in cross-selling by promoting other products of your brand
The possibilities are endless.
- Double the printing space
- Marketing opportunities
- Specific design & injection molding guidelines