Multi-Color Corporation Hosts Successful Inaugural Packaging Summit Event
Share
In a significant step towards promoting collaborative, industry-leading engagement, Multi-Color Corporation (MCC) recently hosted a groundbreaking two-day Packaging Summit event for its customers. The event, held at Hotel Covington in Covington, KY, brought together leaders from top CPG companies, industry organizations, and advocates committed to shaping a more responsible future within the label and packaging industry.
The two-day agenda kicked off with a keynote speech from MCC President and CEO, Hassan Rmaile, and focused heavily on sustainability and innovation. With the global spotlight on environmental consciousness, MCC recognizes the imperative to revolutionize traditional packaging practices.
“The success of Packaging Summit underscores this industry, and our amazing customers’ unwavering commitment to sustainability and innovation,” said Hassan Rmaile. “We firmly believe that the path to a more sustainable future lies in reimagining packaging solutions to minimize environmental impact while maximizing efficiency and functionality. I am extremely grateful for the opportunity to gather with industry-leading voices to help shape that future.”
Other topics presented by MCC included a look at their innovation history and current roadmap, today’s landscape around smart packaging and RFID solutions, as well as their company commitment to sustainability. External speakers further added to the agenda, including Corey Reardon, CEO of leading market intelligence firm, Alexander Watson Associates, who shared current label market trend data; David Luttenberger,
Global Packaging Director of Mintel Group Ltd., presented a glimpse into today’s sustainable packaging trends and consumers’ sentiments around the topic; and Dr. Scott Trenor, Technical Director for the Association of Plastic Recyclers (APR), providing guidance on how to improve PCR volume and quality for packaging applications. The event also featured a tour of MCC’s flagship plant in Batavia, Ohio.
Also in attendance was Digimarc, a pioneer and global leader in digital watermarking technology. As one of MCC’s primary partners for smart packing solutions, they attended the recent Packaging Summit to demonstrate their capabilities to help companies address specific business needs, including consumer engagement, anti-counterfeiting, sustainability, and more. Digimarc products are built on the Digimarc Illuminate platform, providing a straightforward way for forward-thinking companies to begin their digital transformation journeys. Summit attendees were able to experience live, interactive demonstrations that showcased the Illuminate platform and common use cases.
“The event helped elevate the industry by providing an opportunity to build relationships across the supply chain and build best practices,” comments Dr. Scott Trenor. The event truly served as a catalyst for dialogue and collaboration, igniting a collective determination to prioritize conversations important to today’s CPG brands. MCC remains dedicated to driving progress and invites industry partners and stakeholders to join in the journey towards a more sustainable future. To learn more about the recent event and the organizations involved, please visit the event site at www.mccpackagingsummit.com.