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For Lisa McGuigan Wines, winemaking has always been about more than tradition, it’s about evolving, experimenting, and seeing things differently. As a fourth-generation winemaker, Lisa continues to bring a fresh perspective while staying connected to the heritage behind the brand.
That thinking carries through into the Silver Pinot Grigio label design. Rather than following the bright and crowded direction often seen within the category, the design takes a quieter and more refined approach.
Inspired by the clean elegance of the Silver Collection, the label strips things back to focus on simplicity and balance. A minimal graphic paired with cool-toned silver stock creates a look that feels modern, understated, and effortlessly premium.
The Label Approach
- Minimal, refined visual identity
- Silver stock with soft touch matte laminate
- Designed to let the wine lead
Printed digitally on silver stock with a soft touch matte laminate finish, the label delivers a subtle tactile quality that enhances shelf presence without overpowering the design.
The result is calm, confident, and sophisticated a Pinot Grigio label that allows quality to speak for itself.
Label Details
- Producer – Lisa McGuigan Wines
- Region – Hunter Valley, NSW
- Designer – Voice
- Photographer – Mel Cordon
- Printing – Digital
- Substrate – Silvervac
- Embellishment – Soft Touch Matt Laminate & High Build Gloss