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Located in the Adelaide Hills near Macclesfield, Longview Vineyard is known for it’s award winning single vineyard wines that all come from it’s picturesque site.
For ten vintages, The Piece Shiraz had featured street art designs. Starting from 2019, each year, artists are meticulously chosen to depict Longview’s iconic “vista”—the stunning panorama from the cellar door, which is integral to Longview’s identity. This label uniquely highlights the artist’s interpretation as a central element. The design envelops the bottle, emphasising the expanse of the vista. A side label credits the artist, reminiscent of gallery displays. This fusion of art and wine celebrates both the Longview landscape and creative spirit, akin to the hand-picked grapes.
Digital printing enables the artwork to be accurately reproduced on MCCs Killer White paper, enhanced with Gold Foil and Gloss High Build Screen.
Label detail:
- Producer – Longview Vineyard
- Varietal – Shiraz
- Region – Adelaide Hills
- Designer – Landmark Studio
- Photographer – Mel Cordon
- Printing – Digital
- Substrate – Killer White
- Embellishments – Gold Foil, High Build Screen