Multi-Color creates a New Brand
MCC Design supported the project to create a new visual identity for the Domaine Mas de Jallon with the creation of the logo as well as the labels of the different vintages.
We accompanied Christophe Boudinaud and his son Auguste who, both being nature lovers with a respect for terroir, naturally turned to biodynamics.
The logo’s design was based on the antlers, an essential element used as soil preparation and invaluable for their work and the vines.
The idea was to highlight this “natural” element, the environmental aspect and their healthy type of agriculture. In working Biodynamically, also taking “cosmic rhythms” into consideration, they are making a clear statement.
The labels’ style is simple yet elegant, the matt relief adding that authentic touch.
We selected “cotone bianco” paper which not only adds quality, but enhances through its’ cottony texture, the natural materials.
We are so pleased about the cooperation and the success with MCC and will certainly be creating new labels for our IGP range with them in the future.”