Share
Gippsland Distilling set out to create a label that reflected the same level of care, craftsmanship, and character found in every bottle of its single malt whisky range.
Working alongside designer Claire Emmett of Redfish Bluefish Creative, the goal was to develop a premium identity that felt both refined and distinctive. The result is a series of labels that balance tradition with contemporary design, creating a strong shelf presence while allowing each expression to retain its own character.
The range includes Muscat Cask, Port Cask, and Sherry Cask releases, with colour-coded foil details helping to differentiate each whisky while maintaining a cohesive brand identity across the collection.
Printed digitally on Cotone Bianco, the labels are elevated with a foil and emboss combination, creating texture, depth, and a tactile finish that enhances the premium presentation. The result is a whisky label that feels every bit as considered as the spirit inside, confident, elegant, and crafted to leave a lasting impression.
Label Details
- Producer – Gippsland Distilling
- Designer – Claire Emmett
- Region – Victoria
- Printing – Digital
- Substrate – Cotone Bianco
- Embellishments – Foil & Emboss Combination (Copper, Navy Blue & Red Foil)