HeaderImage_Case_Little Biddy

Reefton Distilling Co & their Limited Edition - Little Biddy Gin

HeaderImage_Case_Little Biddy
We recently worked with Reefton Distilling Co on their Limited Edition Little Biddy Gin collaboration with Swanndri. Read on to learn how we helped to develop and then print the iconic label.


Founded by born and bred Reefton local Patsy Bass, Reefton Distilling Co has been crafting award-winning spirits and liqueurs since 2018. Each bottle features an array of hand-picked native botanicals locally sourced from New Zealand’s West Coast. The MacKay Twins, renowned brand ambassadors, water prospectors and local legends, impart their collective 154 years of knowledge of the area by expertly sourcing the botanicals as well as locating natural water springs to aid as water sources for the distillery.

Since 1913 Swanndri has been part of the landscape of New Zealand, crafting clothing from New Zealand grown wool and other natural fibres, designed to protect outdoor adventurers from the elements.  The red and black check has become the brands signature, instantly recognisable and with universal appeal.

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The result is a beautifully designed label that represents the strong connection and shared “Kiwi ambition” of both Reefton Distilling Co and Swanndri. Since the launch of the Swanndri x Little Biddy Gin, Reefton has received knocks at the distillery door to partner in new Limited Edition opportunities so watch this space…

We worked seamlessly together with Rachel and the team, who are experts in print technology and delivering highly complex design that looks simply outstanding. We were really impressed with the result, which people fell in love with.

 York Spencer, General Manager Brand at Reefton Distilling Co.

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