Sevenhill 1851, rich in history and heritage

Sevenhill is Clare Valley’s first winery. The journey of their wines began over 170 years ago when Sevenhill was founded. This is a truth not commonly known. Thus each bottle of Sevenhill features a screen printed journey line that takes consumers all the way back to 1851, then brings them back to the present moment, to the vintage they are holding in their hand.

Image of Sevenhill 1851, rich in history and heritage



It’s the wine in that moment that is most important and represents the brand today, however Sevenhill can draw upon their 170 year journey and provide lovers of fine wine, tourists and history buffs alike an experience like no other. The label brief was very much about understanding Sevenhill’s brand values and communicating this message in today’s world. Voice, in collaboration with James Rickard were instrumental in distilling down and uncovering the original, bold, and generous values of Sevenhill.

As Sevenhill is so rich in history and heritage, it was more about what we needed to focus on and how it affected our brand message and positioning.

Label Information

  • Producer – Sevenhill

  • Designer – Voice®

  • Photography – Lightly Salted

  • Varietal(s) – Viognier / Touriga/ Shiraz / Cabernet Malbec / Grenache / Riesling

  • Region – Clare Valley

  • Printing – Conventional

  • Paper – Cotone Bianco

  • Embellishments – Deboss – Emboss Grain & Clear foil / Screen Printing by Glass Print